Neron is one of the major demons of Hell, a 'Wishweaver', the 'King of Hate', and 'Lord of Lies'. He climbed the demonic ranks and soon established himself as the greatest power of Hell and its number one trader in souls. It is not known how old he is, but he has claimed 'I brought the very first couple together', and told Wonder Woman 'I am among the first that walked abroad in this universe, and my influence has been known since humanity's first fall from grace'.

He specialises in making deals with people for their souls in exchange for their greatest desires. These deals are classic Faustian arrangements made only to further his own twisted aims, half-truths and treachery which lead to either the misfortune of the deal maker or their death, either as a result of their actions or by Neron claiming their soul when they fail in their task.